Quantcast
Channel: Rick Vosper Marketing Services » Bike Biz History
Browsing latest articles
Browse All 10 View Live

Image may be NSFW.
Clik here to view.

Product Non-Review: Why Levi’s Cycling Apparel Is A Huge Non-Threat To The...

By now you may have heard about the new (well, year-old, if you count back from the initial PR blast) line of Commuter brand cycling duds from Levi’s. Even if you haven’t, they’ve already been talked...

View Article


Image may be NSFW.
Clik here to view.

How I Did Not Invent The Mountain Bike

After years of making a living in this industry by breaking other people’s rules, I think it’s only fair that I break one of my own for once. The rule  is a simple one: I don’t write about myself. This...

View Article

Image may be NSFW.
Clik here to view.

Further To Bike Ads, And The Elephant In The Room

Thanks to Jeff Koenig of Big Poppi Bicycle Co. in Manhattan, Kansas for this post (and critique) in response to my blog last week about bike ads. I’m sorry if I wasn’t sufficiently clear, but my...

View Article

Image may be NSFW.
Clik here to view.

Light At The End Of The Tunnel? Maybe.

I finally got my hands on the National Sporting Goods Administration’s (NSGA) 2010 report on the US Bicycle Market. In addition to being some of the most exciting news we’ve seen in 20 years (more...

View Article

Image may be NSFW.
Clik here to view.

Three Big Reasons There Aren’t Enough Bikes This Year (Part One)

Ask any retailer. We were blessed with great spring weather in North America this year, and now there aren’t nearly enough bikes in the channel to meet demand. Dealers blame suppliers for not building...

View Article


Image may be NSFW.
Clik here to view.

We Don’t Need Model Years (Part One)

This two-part entry is actually the second half of  my previous post about why there weren’t nearly enough bikes in model year 2012 and why we don’t seem to be able to do anything about the chronic...

View Article

Image may be NSFW.
Clik here to view.

We Don’t Need Model Years (Part Two)

To read Part One, click here. That Was Then, This Is Now. Fortunately, those 240-day lead times from back in the early 2000s are a thing of the past. As discussed previously, it’s more like half that...

View Article

Image may be NSFW.
Clik here to view.

Where’s the Next Generation Of Affordable Bikes Coming From?

Here’s an interesting question, especially coming so close to that national monument to the benefits of ruthless colonialism known as Columbus Day. It goes something like this: The nascent Chinese...

View Article


Image may be NSFW.
Clik here to view.

No, Your Bike Shop Is Not Ripping You Off

Originally published in Red Kite Prayer, July 2015. One of the most important rules of the Internet is “Don’t Read The Comments.” RKP ‘s comments are a happy exception, partly because they’re...

View Article


Image may be NSFW.
Clik here to view.

Why It’s (So Much) Cheaper Online

Originally published in Red Kite Prayer, July 2015 If there’s one thing your local bike shop hates, it’s a customer walking into his (or, increasingly, her) place of business holding a sheet of paper....

View Article
Browsing latest articles
Browse All 10 View Live